WOMENSWEAR.

An exclusive collection for discerning women who truly appreciate finesse and aesthetics. Ranging from textiles that redefine comfort and luxury and accessories that elevate elegance, the BMW Lifestyle Collection personifies style in every detail.

Read more
WOMENSWEAR.

BMW COLLECTION.

Style. The confident way of showing your attitude.

Maximum wearing comfort and a high degree of functionality meet urban, sporty style. Inspiration and dynamics unite to create an innovative look.

Read more

FUNCTIONALITY MEETS AESTHETICS.

Inspired by the futuristic BMW Vision 100 automobile, the collection reimagines functional aesthetics. Style and comfort converge to set new standards of sophistication. Witness style in every detail, from the colour of the seams in the lining to the stitching.
Make a statement. With the BMW T-shirt, ladies.
BMW Sweatjacket
BMW Sunglasses
BMW Day/Date Wristwatch, ladies
The BMW Pouch
Make a statement. With the BMW T-shirt, ladies.

MAKE A STATEMENT. WITH THE BMW T-SHIRT, LADIES.

BMW Sweatjacket

THE FINESSE OF THE BMW SWEATJACKET FOR LADIES LIES IN THE DETAILS.

BMW Sunglasses

STAY FOCUSED: WITH BMW SUNGLASSES, LADIES AND MEN.

BMW Day/Date Wristwatch, ladies

TIME TO ENJOY. TIME FOR THE BMW DAY/DATE WRISTWATCH, LADIES.

The BMW Pouch

THE MOST IMPORTANT THINGS ALWAYS AT HAND. THE BMW POUCH.

CLASSIC DESIGN. MODERN VISION.

The perfect blend of tradition and futuristic vision, the BMW Lifestyle Collection is a testament to elegant craftsmanship and dynamic style. Discover a broad spectrum of products that complement your personality in unique ways.

Read more

BMW M MOTORSPORT COLLECTION.

"As innovative, exciting and captivating as motorsport itself."

LIFE IN THE FAST LANE.

A collection inspired by the legendary BMW M Motorsport, that impresses with modern, sporty designs.
In the picture, a young woman is shown wearing a BMW M Motorsport Sweater for women.
The picture shows the BMW M Motorsport PUMA EVO CAT Shoes.
The picture shows a motorsport car out on the racing circuit
The picture shows the BMW M Motorsport Ladies Jacket.
The product illustration is a close-up of the BMW M Motorsport Collection logo, as seen, for example on the jacket for women.
In the picture, a young woman is shown wearing a BMW M Motorsport Sweater for women.

THE BMW M MOTORSPORT LADIES SWEATER IS AN EYE-CATCHER WHEREVER IT’S SEEN.

The picture shows the BMW M Motorsport PUMA EVO CAT Shoes.

JUST AS SPORTY AWAY FROM THE RACETRACK – IN BMW M MOTORSPORT PUMA EVO CAT SHOES.

The picture shows a motorsport car out on the racing circuit
The picture shows the BMW M Motorsport Ladies Jacket.

A WINNER: THE BMW M MOTORSPORT LADIES JACKET.

The product illustration is a close-up of the BMW M Motorsport Collection logo, as seen, for example on the jacket for women.

THE BMW M MOTORSPORT JACKET FOR WOMEN ALSO MAKES A FANTASTIC IMPRESSION WHEN YOU ARE OUT OF YOUR BMW.

BMW GOLFSPORT COLLECTION.

BMW Golfsport Cap.

BMW GOLFSPORT CAP.

Reinforced front panel, sweat band made of grey mesh, six embroidered ventilation holes and stitching on the visor. Adjustable metal buckle with BMW logo engraving.

BMW Golfsport Ladies Glove, left hand.

BMW GOLFSPORT LADIES GLOVE, LEFT HAND.

With cabretta leather and elastic mesh material. Metal ball marker with BMW logo and seal on top.

BMW GOLFSPORT LADIES POLO SHIRT.

Quick-drying in a colour block design. Button panel with ruffles and four red buttons.

  • 1. BMW GOLFSPORT CAP.
    BMW Golfsport Cap.

    Reinforced front panel, sweat band made of grey mesh, six embroidered ventilation holes and stitching on the visor. Adjustable metal buckle with BMW logo engraving.

  • 2. BMW GOLFSPORT LADIES GLOVE, LEFT HAND.
    BMW Golfsport Ladies Glove, left hand.

    With cabretta leather and elastic mesh material. Metal ball marker with BMW logo and seal on top.

  • 3. BMW GOLFSPORT LADIES POLO SHIRT.

    Quick-drying in a colour block design. Button panel with ruffles and four red buttons.

DRIVE FORTH WITH PRECISION AND STYLE.

Fashion and functionality converge to create a modern, chic look. Colour-blocking patterns and sporty design assure a distinctive style. Crafted with premium materials to ensure perfect performance on the greens.

Read more

BMW YACHTSPORT COLLECTION.

Freedom. Discovering new horizons.

The BMW Yachtsport Collection sets its focus on clear lines and colours. The luggage for the next sailing trip can be safely stowed away in the waterproof bags. Thanks to their high-quality finishing and materials, the jackets also offer optimum protection against wind and weather.

Read more

THE COLLECTION.

LUXURY. THE FINE ART OF MAKING NO COMPROMISES.

For women who appreciate exquisite, exclusive products. The perfect blend of aesthetics, dynamics and style.

Read more
"Exclusiveness is the sum of aesthetics and individuality."

The product image shows the BMW Iconic Sunglasses.

BMW ICONIC SUNGLASSES.

Aviator style with mirrored lenses and 100% UV protection in filter category 3. BMW logo buttons on the frame; the sunglasses come complete with a snap case and a cleaning cloth.

The product image shows the Horizn Studios for BMW Trolley.

HORIZN STUDIOS FOR BMW TROLLEY.

High-tech polycarbonate hard shell trolley with integrated power bank. With 360° castors in BMW wheel design, luggage tag, height-adjustable telescopic handle and TSA approved lock.

  • 1. BMW ICONIC SUNGLASSES.
    The product image shows the BMW Iconic Sunglasses.

    Aviator style with mirrored lenses and 100% UV protection in filter category 3. BMW logo buttons on the frame; the sunglasses come complete with a snap case and a cleaning cloth.

  • 2. HORIZN STUDIOS FOR BMW TROLLEY.
    The product image shows the Horizn Studios for BMW Trolley.

    High-tech polycarbonate hard shell trolley with integrated power bank. With 360° castors in BMW wheel design, luggage tag, height-adjustable telescopic handle and TSA approved lock.

BMW M COLLECTION.

M. CRAFTED FOR THE THRILL SEEKERS.

Characterised by sporty looks and distinctive details, experience BMW M branding with a modern design. BMW M stands for precision, dynamic performance and sporting spirit. Express the fulfilment of your highest expectations with articles from the collection.
A car burns rubber around a male model with a bag from the BMW M Collection.
The picture shows the BMW M Travel Bag, the BMW M Toiletry Bag and the BMW M Wallet with Coin Compartment.
A woman is shown wearing a BMW M Jacket for women with absolute confidence.
A young woman is shown wearing a BMW M Jacket for women.
The picture shows details of the BMW M Notebook and the BMW M Rollerball.
A car burns rubber around a male model with a bag from the BMW M Collection.
The picture shows the BMW M Travel Bag, the BMW M Toiletry Bag and the BMW M Wallet with Coin Compartment.

COOL COMPANION: THE BMW M TRAVEL BAG.

A woman is shown wearing a BMW M Jacket for women with absolute confidence.

COOL AND CASUAL: THE BMW M JACKET, LADIES.

A young woman is shown wearing a BMW M Jacket for women.

THE BMW M JACKET, LADIES LEAVES NO QUESTIONS UNANSWERED WHEN IT COMES TO STYLE.

The picture shows details of the BMW M Notebook and the BMW M Rollerball.

THE MOST IMPORTANT THINGS ARE ALWAYS AT HAND WHEN YOU HAVE YOUR BMW M NOTEBOOK AND A BMW M ROLLERBALL WITH YOU AT ALL TIMES.

Power. The motor for people, living a life ahead.

BMW M stands for precision, dynamic performance and sporting spirit. Express the fulfilment of your highest expectations with articles from the collection.

Read more

"New standards of sportiness that can be felt up-close."

BMW I COLLECTION.

Sustainability and innovative design unite in the BMW i Collection as a stylish and confident pointer to the future. Introducing "Appleskin" – the innovative leather alternative powering the BMW i Backpack, ushering in a greener tomorrow. Crafted from apples, and marking a significant step towards holistic sustainability, it reduces environmental impact while offering uncompromised quality and style.

Sustainability and innovative design unite in the BMW i Collection as a stylish and confident pointer to the future.

 

Introducing "Appleskin" – the innovative leather alternative powering the BMW i Backpack, ushering in a greener tomorrow. Crafted from apples, and marking a significant step towards holistic sustainability, it reduces environmental impact while offering uncompromised quality and style.

Read more

Innovation. Ideas with a future.

An idea that makes a greener tomorrow a reality. An innovation that reduces environmental impact. A step toward holistic sustainability. ‘Appleskin’, the leather imitation for the BMW i Backpack is made from apples.

Read more

A PHILOSOPHY FOR THE FUTURE.

The passion to contribute to a sustainable future. The vision to bring inspirational design to life. The BMW I Collection.
In the video, a young woman wearing sunglasses presents the BMW i Jacket for women.
A BMW i Wooden Bowl is seen lying partially in the shade.
The BMW i Glass Carafe Set is designed for serving clear water.
A young woman wearing a BMW i Cardigan for women looks towards the viewer.
In the video, a young woman wearing sunglasses presents the BMW i Jacket for women.
A BMW i Wooden Bowl is seen lying partially in the shade.

SUSTAINABLY PRACTICAL: THE BMW I WOODEN BOWL.

The BMW i Glass Carafe Set is designed for serving clear water.

CLARITY OF FORM IS A KEY ELEMENT IN THE DESIGN OF THE BMW I GLASS CARAFE SET.

A young woman wearing a BMW i Cardigan for women looks towards the viewer.

IN A BMW I CARDIGAN FOR WOMEN, YOU FACE THE FUTURE IN PERFECT STYLE.